Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECF4E4
RGB
236, 244, 228
HSL
90, 42%, 93%
HSB
90, 7%, 96%
CMYK
3, 0, 7, 4
LAB
95, -5, 7
LCH
95, 8, 126
OKLCH
0.96, 0.02, 129
XYZ
81, 88, 86
LUV
95, -4, 11
HWB
90, 89%, 4%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.