Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECF9FD
RGB
236, 249, 253
HSL
194, 81%, 96%
HSB
194, 7%, 99%
CMYK
7, 2, 0, 1
LAB
97, -4, -3
LCH
97, 5, 222
OKLCH
0.97, 0.01, 218
XYZ
86, 93, 106
LUV
97, -7, -5
HWB
194, 93%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.