Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
ECFFF6
RGB
236, 255, 246
HSL
152, 100%, 96%
HSB
152, 7%, 100%
CMYK
7, 0, 4, 0
LAB
98, -8, 2
LCH
98, 8, 165
OKLCH
0.98, 0.02, 166
XYZ
87, 96, 101
LUV
98, -10, 5
HWB
152, 93%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.