Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
EDD5F3
RGB
237, 213, 243
HSL
288, 56%, 89%
HSB
288, 12%, 95%
CMYK
2, 12, 0, 5
LAB
88, 13, -12
LCH
88, 17, 317
OKLCH
0.90, 0.05, 319
XYZ
75, 72, 95
LUV
88, 12, -21
HWB
288, 84%, 5%
Pantone
White
Harmonies
Shades & tints
Similar named colors
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