Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EDDEE7
RGB
237, 222, 231
HSL
324, 29%, 90%
HSB
324, 6%, 93%
CMYK
0, 6, 3, 7
LAB
90, 6, -2
LCH
90, 7, 339
OKLCH
0.92, 0.02, 341
XYZ
75, 76, 86
LUV
90, 8, -5
HWB
324, 87%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.