Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EED1DD
RGB
238, 209, 221
HSL
335, 46%, 88%
HSB
335, 12%, 93%
CMYK
0, 12, 7, 7
LAB
87, 12, -2
LCH
87, 12, 350
OKLCH
0.89, 0.04, 351
XYZ
71, 69, 78
LUV
87, 16, -6
HWB
335, 82%, 7%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.