Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EED4D7
RGB
238, 212, 215
HSL
353, 43%, 88%
HSB
353, 11%, 93%
CMYK
0, 11, 10, 7
LAB
87, 10, 2
LCH
87, 10, 12
OKLCH
0.89, 0.03, 10
XYZ
71, 70, 74
LUV
87, 15, 1
HWB
353, 83%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.