Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EED5C8
RGB
238, 213, 200
HSL
21, 53%, 86%
HSB
21, 16%, 93%
CMYK
0, 11, 16, 7
LAB
87, 7, 10
LCH
87, 12, 53
OKLCH
0.89, 0.03, 49
XYZ
69, 70, 64
LUV
87, 16, 13
HWB
21, 78%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.