Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEDAC2
RGB
238, 218, 194
HSL
33, 56%, 85%
HSB
33, 18%, 93%
CMYK
0, 8, 18, 7
LAB
88, 4, 14
LCH
88, 15, 73
OKLCH
0.90, 0.04, 72
XYZ
70, 72, 61
LUV
88, 13, 20
HWB
33, 76%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.