Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEE1C8
RGB
238, 225, 200
HSL
39, 53%, 86%
HSB
39, 16%, 93%
CMYK
0, 5, 16, 7
LAB
90, 2, 14
LCH
90, 14, 83
OKLCH
0.91, 0.04, 84
XYZ
73, 76, 66
LUV
90, 9, 20
HWB
39, 78%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.