Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEE2FA
RGB
238, 226, 250
HSL
270, 71%, 93%
HSB
270, 10%, 98%
CMYK
5, 10, 0, 2
LAB
91, 7, -10
LCH
91, 13, 306
OKLCH
0.93, 0.03, 308
XYZ
80, 79, 102
LUV
91, 5, -17
HWB
270, 89%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.