Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEE3FC
RGB
238, 227, 252
HSL
266, 81%, 94%
HSB
266, 10%, 99%
CMYK
6, 10, 0, 1
LAB
92, 7, -11
LCH
92, 13, 304
OKLCH
0.93, 0.04, 306
XYZ
80, 80, 103
LUV
92, 5, -18
HWB
266, 89%, 1%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.