Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEE4ED
RGB
238, 228, 237
HSL
306, 23%, 91%
HSB
306, 4%, 93%
CMYK
0, 4, 0, 7
LAB
92, 5, -3
LCH
92, 6, 326
OKLCH
0.93, 0.02, 329
XYZ
78, 80, 91
LUV
92, 5, -6
HWB
306, 89%, 7%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.