Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEE5EC
RGB
238, 229, 236
HSL
313, 21%, 92%
HSB
313, 4%, 93%
CMYK
0, 4, 1, 7
LAB
92, 4, -2
LCH
92, 5, 331
OKLCH
0.93, 0.01, 333
XYZ
78, 80, 91
LUV
92, 5, -4
HWB
313, 90%, 7%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.