Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEE6FF
RGB
238, 230, 255
HSL
259, 100%, 95%
HSB
259, 10%, 100%
CMYK
7, 10, 0, 0
LAB
92, 6, -11
LCH
92, 13, 299
OKLCH
0.94, 0.03, 300
XYZ
82, 82, 106
LUV
92, 3, -19
HWB
259, 90%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.