Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEE8CE
RGB
238, 232, 206
HSL
49, 48%, 87%
HSB
49, 13%, 93%
CMYK
0, 3, 13, 7
LAB
92, -1, 13
LCH
92, 14, 95
OKLCH
0.93, 0.03, 96
XYZ
75, 80, 70
LUV
92, 5, 20
HWB
49, 81%, 7%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.