Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEEBE9
RGB
238, 235, 233
HSL
24, 13%, 92%
HSB
24, 2%, 93%
CMYK
0, 1, 2, 7
LAB
93, 1, 1
LCH
93, 2, 60
OKLCH
0.94, 0.00, 56
XYZ
80, 83, 89
LUV
93, 2, 2
HWB
24, 91%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.