Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEECE6
RGB
238, 236, 230
HSL
45, 19%, 92%
HSB
45, 3%, 93%
CMYK
0, 1, 3, 7
LAB
93, 0, 3
LCH
93, 3, 92
OKLCH
0.94, 0.01, 91
XYZ
80, 84, 87
LUV
93, 1, 5
HWB
45, 90%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.