Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEEED2
RGB
238, 238, 210
HSL
60, 45%, 88%
HSB
60, 12%, 93%
CMYK
0, 0, 12, 7
LAB
94, -3, 14
LCH
94, 14, 104
OKLCH
0.94, 0.04, 107
XYZ
77, 84, 73
LUV
94, 2, 21
HWB
60, 82%, 7%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.