Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEEEE8
RGB
238, 238, 232
HSL
60, 15%, 92%
HSB
60, 3%, 93%
CMYK
0, 0, 3, 7
LAB
94, -1, 3
LCH
94, 3, 105
OKLCH
0.95, 0.01, 107
XYZ
80, 85, 89
LUV
94, 0, 5
HWB
60, 91%, 7%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.