Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEEEE9
RGB
238, 238, 233
HSL
60, 13%, 92%
HSB
60, 2%, 93%
CMYK
0, 0, 2, 7
LAB
94, -1, 2
LCH
94, 3, 105
OKLCH
0.95, 0.01, 107
XYZ
81, 85, 89
LUV
94, 0, 4
HWB
60, 91%, 7%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.