Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEF0DA
RGB
238, 240, 218
HSL
65, 42%, 90%
HSB
65, 9%, 94%
CMYK
1, 0, 9, 6
LAB
94, -3, 10
LCH
94, 11, 108
OKLCH
0.95, 0.03, 111
XYZ
79, 86, 79
LUV
94, 0, 16
HWB
65, 85%, 6%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.