Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEF3E4
RGB
238, 243, 228
HSL
80, 38%, 92%
HSB
80, 6%, 95%
CMYK
2, 0, 6, 5
LAB
95, -4, 7
LCH
95, 8, 119
OKLCH
0.96, 0.02, 122
XYZ
81, 88, 86
LUV
95, -2, 11
HWB
80, 89%, 5%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.