Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEF4DF
RGB
238, 244, 223
HSL
77, 49%, 92%
HSB
77, 9%, 96%
CMYK
2, 0, 9, 4
LAB
95, -5, 9
LCH
95, 11, 117
OKLCH
0.96, 0.03, 120
XYZ
81, 88, 83
LUV
95, -2, 15
HWB
77, 87%, 4%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.