Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEF6E9
RGB
238, 246, 233
HSL
97, 42%, 94%
HSB
97, 5%, 96%
CMYK
3, 0, 5, 4
LAB
96, -4, 5
LCH
96, 7, 130
OKLCH
0.96, 0.02, 133
XYZ
83, 90, 90
LUV
96, -4, 9
HWB
97, 91%, 4%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.