Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEFCE3
RGB
238, 252, 227
HSL
94, 81%, 94%
HSB
94, 10%, 99%
CMYK
6, 0, 10, 1
LAB
97, -8, 10
LCH
97, 13, 128
OKLCH
0.97, 0.04, 131
XYZ
84, 93, 86
LUV
97, -7, 17
HWB
94, 89%, 1%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.