Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EEFCE7
RGB
238, 252, 231
HSL
100, 78%, 95%
HSB
100, 8%, 99%
CMYK
6, 0, 8, 1
LAB
97, -8, 8
LCH
97, 11, 132
OKLCH
0.98, 0.03, 135
XYZ
84, 94, 89
LUV
97, -7, 14
HWB
100, 91%, 1%
Pantone
365 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.