Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
EF5500
RGB
239, 85, 0
HSL
21, 100%, 47%
HSB
21, 100%, 94%
CMYK
0, 64, 100, 6
LAB
58, 58, 69
LCH
58, 90, 50
OKLCH
0.65, 0.20, 40
XYZ
39, 25, 3
LUV
58, 129, 48
HWB
21, 0%, 6%
Pantone
Orange 021 C
Harmonies
Shades & tints
Similar named colors
Browse every named orange on shades of orange, or all families on colors.