Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
EFA8DA
RGB
239, 168, 218
HSL
318, 69%, 80%
HSB
318, 30%, 94%
CMYK
0, 30, 9, 6
LAB
77, 32, -14
LCH
77, 36, 336
OKLCH
0.81, 0.10, 338
XYZ
62, 51, 73
LUV
77, 39, -29
HWB
318, 66%, 6%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.