Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
EFC8F9
RGB
239, 200, 249
HSL
288, 80%, 88%
HSB
288, 20%, 98%
CMYK
4, 20, 0, 2
LAB
85, 21, -19
LCH
85, 28, 317
OKLCH
0.88, 0.08, 319
XYZ
73, 66, 99
LUV
85, 19, -34
HWB
288, 78%, 2%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.