Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFCFD0
RGB
239, 207, 208
HSL
358, 50%, 87%
HSB
358, 13%, 94%
CMYK
0, 13, 13, 6
LAB
86, 12, 4
LCH
86, 12, 18
OKLCH
0.88, 0.04, 16
XYZ
69, 68, 69
LUV
86, 19, 3
HWB
358, 81%, 6%
Pantone
4995 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.