Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFD3DB
RGB
239, 211, 219
HSL
343, 47%, 88%
HSB
343, 12%, 94%
CMYK
0, 12, 8, 6
LAB
87, 11, 0
LCH
87, 11, 359
OKLCH
0.89, 0.03, 359
XYZ
72, 70, 77
LUV
87, 16, -3
HWB
343, 83%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.