Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFD9DF
RGB
239, 217, 223
HSL
344, 41%, 89%
HSB
344, 9%, 94%
CMYK
0, 9, 7, 6
LAB
89, 9, 0
LCH
89, 9, 360
OKLCH
0.90, 0.03, 359
XYZ
74, 73, 80
LUV
89, 12, -2
HWB
344, 85%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.