Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFDAC3
RGB
239, 218, 195
HSL
31, 58%, 85%
HSB
31, 18%, 94%
CMYK
0, 9, 18, 6
LAB
88, 5, 14
LCH
88, 15, 71
OKLCH
0.90, 0.04, 70
XYZ
71, 72, 62
LUV
88, 14, 20
HWB
31, 76%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.