Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFDAC8
RGB
239, 218, 200
HSL
28, 55%, 86%
HSB
28, 16%, 94%
CMYK
0, 9, 16, 6
LAB
88, 5, 12
LCH
88, 13, 65
OKLCH
0.90, 0.03, 63
XYZ
71, 73, 65
LUV
88, 14, 16
HWB
28, 78%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.