Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFDDCB
RGB
239, 221, 203
HSL
30, 53%, 87%
HSB
30, 15%, 94%
CMYK
0, 8, 15, 6
LAB
89, 4, 11
LCH
89, 12, 69
OKLCH
0.91, 0.03, 67
XYZ
72, 74, 67
LUV
89, 12, 16
HWB
30, 80%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named brown on shades of brown, or all families on colors.