Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE1E6
RGB
239, 225, 230
HSL
339, 30%, 91%
HSB
339, 6%, 94%
CMYK
0, 6, 4, 6
LAB
91, 6, -1
LCH
91, 6, 353
OKLCH
0.92, 0.02, 354
XYZ
77, 78, 86
LUV
91, 8, -2
HWB
339, 88%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.