Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE2C7
RGB
239, 226, 199
HSL
40, 56%, 86%
HSB
40, 17%, 94%
CMYK
0, 5, 17, 6
LAB
90, 1, 15
LCH
90, 15, 85
OKLCH
0.92, 0.04, 85
XYZ
73, 77, 65
LUV
90, 9, 22
HWB
40, 78%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.