Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE2E4
RGB
239, 226, 228
HSL
351, 29%, 91%
HSB
351, 5%, 94%
CMYK
0, 5, 5, 6
LAB
91, 5, 1
LCH
91, 5, 8
OKLCH
0.92, 0.01, 7
XYZ
77, 78, 84
LUV
91, 7, 0
HWB
351, 89%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.