Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE3DF
RGB
239, 227, 223
HSL
15, 33%, 91%
HSB
15, 7%, 94%
CMYK
0, 5, 7, 6
LAB
91, 4, 3
LCH
91, 5, 43
OKLCH
0.92, 0.01, 39
XYZ
76, 79, 81
LUV
91, 7, 5
HWB
15, 87%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.