Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE4E1
RGB
239, 228, 225
HSL
13, 30%, 91%
HSB
13, 6%, 94%
CMYK
0, 5, 6, 6
LAB
91, 3, 3
LCH
91, 5, 40
OKLCH
0.93, 0.01, 36
XYZ
77, 79, 82
LUV
91, 7, 4
HWB
13, 88%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.