Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE6E9
RGB
239, 230, 233
HSL
340, 22%, 92%
HSB
340, 4%, 94%
CMYK
0, 4, 3, 6
LAB
92, 4, 0
LCH
92, 4, 355
OKLCH
0.93, 0.01, 355
XYZ
79, 81, 89
LUV
92, 5, -1
HWB
340, 90%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.