Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE6F0
RGB
239, 230, 240
HSL
294, 25%, 92%
HSB
294, 4%, 94%
CMYK
0, 4, 0, 6
LAB
92, 4, -4
LCH
92, 6, 320
OKLCH
0.93, 0.02, 323
XYZ
80, 81, 94
LUV
92, 4, -7
HWB
294, 90%, 6%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.