Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE7E7
RGB
239, 231, 231
HSL
0, 20%, 92%
HSB
0, 3%, 94%
CMYK
0, 3, 3, 6
LAB
92, 3, 1
LCH
92, 3, 20
OKLCH
0.93, 0.01, 17
XYZ
79, 81, 87
LUV
92, 5, 1
HWB
0, 91%, 6%
Pantone
663 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.