Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE7FF
RGB
239, 231, 255
HSL
260, 100%, 95%
HSB
260, 9%, 100%
CMYK
6, 9, 0, 0
LAB
93, 6, -11
LCH
93, 12, 300
OKLCH
0.94, 0.03, 301
XYZ
82, 83, 106
LUV
93, 3, -18
HWB
260, 91%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.