Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFE8E4
RGB
239, 232, 228
HSL
22, 26%, 92%
HSB
22, 5%, 94%
CMYK
0, 3, 5, 6
LAB
92, 2, 3
LCH
92, 3, 56
OKLCH
0.94, 0.01, 52
XYZ
78, 82, 85
LUV
92, 4, 4
HWB
22, 89%, 6%
Pantone
663 C
Harmonies
Shades & tints
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