Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFECF0
RGB
239, 236, 240
HSL
285, 12%, 93%
HSB
285, 2%, 94%
CMYK
0, 2, 0, 6
LAB
94, 2, -2
LCH
94, 2, 315
OKLCH
0.95, 0.01, 318
XYZ
81, 85, 94
LUV
94, 1, -3
HWB
285, 93%, 6%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.