Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFEFD7
RGB
239, 239, 215
HSL
60, 43%, 89%
HSB
60, 10%, 94%
CMYK
0, 0, 10, 6
LAB
94, -3, 12
LCH
94, 12, 104
OKLCH
0.95, 0.03, 107
XYZ
79, 85, 77
LUV
94, 1, 18
HWB
60, 84%, 6%
Pantone
7527 C
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.