Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF1FB
RGB
239, 241, 251
HSL
230, 60%, 96%
HSB
230, 5%, 98%
CMYK
5, 4, 0, 2
LAB
95, 1, -5
LCH
95, 5, 277
OKLCH
0.96, 0.01, 277
XYZ
84, 88, 104
LUV
95, -2, -8
HWB
230, 94%, 2%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.