Psychology
White feels spacious, clean, and uncluttered — but never quite empty. It's the color of clarity, simplicity, and new beginnings.
Meaning
Purity, peace, and minimalism in Western design; mourning and reverence in parts of East Asia.
Applications
The default canvas for most apps, editorial layouts, and packaging. Use a slightly off-white instead of pure #FFFFFF to reduce eye strain.
Conversion
HEX
EFF1FF
RGB
239, 241, 255
HSL
233, 100%, 97%
HSB
233, 6%, 100%
CMYK
6, 5, 0, 0
LAB
95, 1, -7
LCH
95, 7, 280
OKLCH
0.96, 0.02, 280
XYZ
85, 88, 107
LUV
95, -2, -11
HWB
233, 94%, 0%
Pantone
White
Harmonies
Shades & tints
Similar named colors
Browse every named white on shades of white, or all families on colors.